Cardiff City fans have won their battle to revert to their traditional blue colours, owner Vincent Tan having finally seen sense. He re-branded the club in red kit because he thought that it would increase the club’s appeal in global markets.
Making Cardiff City a global brand was always going to be a big ask. Playing them in a red kit was never going to make that much difference. It was a bad marketing ploy which damaged the relationship with fans. The Bluebirds were rewarded for the change with their second highest attendance of the season yesterday.