The cost of not getting promoted

Wrexham, who are in the play off places in the Conference, calculate that failure to get promoted will cost them heavily.   This year’s losses are forecast at £157,000 which is a great improvement on the £700,000 talked of earlier in the year and shows that the Supporters’ Trust have made substantial progress towards balancing the books.

Wrexham, who are in the play off places in the Conference, calculate that failure to get promoted will cost them heavily.   This year’s losses are forecast at £157,000 which is a great improvement on the £700,000 talked of earlier in the year and shows that the Supporters’ Trust have made substantial progress towards balancing the books.


However, if they stay in the Conference, losses could increase to £398,370 by the end of next season. If they get promoted, the loss would be £35,652 which is as near break even as matters.  These figures are suspiciously precise given the imponderables.   Promotion would inevitably involve a bigger player wage bill, but how much bigger is open to question.


Even more difficult to forecast is how much attendances and revenues would increase.   The location of Wrexham tends to depress away attendances at home games.


In any event the club hopes that raising £300,000 through a share issue by the end of 2012-13 would give it a financial cushion, although the projected losses without promotion would absorb that money in one season.