This is the latest piece of in depth analysis on the attempt by the Red Knights to wrest control of Manchester United from the Glazers. It’s balanced, well informed and detailed, starting off with the familiar ‘are we on the brink of a new era?’ in football line and concluding with a more sceptical line that cites a comment that it may all be wishful thinking.
This is the latest piece of in depth analysis on the attempt by the Red Knights to wrest control of Manchester United from the Glazers. It’s balanced, well informed and detailed, starting off with the familiar ‘are we on the brink of a new era?’ in football line and concluding with a more sceptical line that cites a comment that it may all be wishful thinking.
Probably the most thoughtful and original contribution in the article was Simon Chadwick, professor of sports business strategy and marketing at Coventry University. He is quoted as saying. ‘There does seem to be a move from a private, family-owned profit model to a collective-type model. Bu the cultural and organisational transition required is absolutely huge, and investors shouldn’t underestimate the challenges they face.’
Whoever is in a club at whatever level at the end of the day they need to try and balance the books, given the risks and costs of servicing large amounts of debt. But that is easier said than done given the demands of fans for instant success and the wages and other fees demanded by players and their agents.